The Scandinavian Market
The business cultures within the Scandinavian countries are different
and distinctive as are the healthcare systems although all the
Scandinavian countries have a growing profile in digital health.
Start-up activity is evident in many regions originating from a
strong heritage in mobile communication technology and the presence of a strong life science base.
Whilst state funded healthcare can be fragmented, the Danish system is widely regarded as one of the leaders in digital health whilst the Finnish government has, in recent years, been active in driving the digitisation of healthcare. Whilst each component country represents a small market, providers have a track record in trialling digital health initiatives.